target audience - Mainly female 'to-be' brides and their family members.
key elements - Clean and fresh interface, inspirational and informative without being overly text-heavy and boorish. A high focus on FAQ's and up-front prices.
my design role - Researching and information gathering for client and target audience. Designing logo, corporate identity. Writing all textual information for website, designing structure, look and feel and producing the site build.
Arranging the domain name, web hosting and search engine optimisation
